Project Bio
We helped Al Alamiya create a strong brand identity, positioning them as a trusted and reliable partner for US-Palestine shipping.
Date :
Client :
September 2023
Al Alamiya Import & Export
Project Bio
Produced animated videos and crafted social media campaigns for Fastrin detergent powder and dishwashing gel, combining product education with energetic, high-visibility visuals to build consumer trust and drive engagement.
Date:
Client:
May 2025
Fastrin
The Challenges
Product Diversity: Promote two distinct products (powder + gel) under one cohesive brand voice.
Needed motion-driven content to stand out in fast-scrolling feeds and convey cleaning benefits quickly.
Balance between functional messaging (cleaning power, scent) and emotional appeal (freshness, confidence).
The Challenges
- Generate buzz for the ET5’s launch in Palestine.
- Capture the attention of younger audiences through short-form Reels.
- Showcase the ET5’s technology, style, and environmental benefits.
Our Strategy
Developed animated explainer videos that demonstrate usage and product benefits in under 30 seconds.
Designed branded social content tailored to Instagram and Facebook, with focus on seasonal cleaning themes and household routines.
Applied bright visuals, dynamic typography, and rhythmic pacing to capture attention, maintain consistency, and position Fastrin as a fresh, dependable choice.
Our Strategy
Video Content:
- Hero Video: A high-impact launch video showcasing the ET5’s design, tech, and performance.
- Feature Videos: Short clips focusing on specific ET5 features like the spacious interior and battery efficiency.
- Lifestyle Videos: Depict the ET5 seamlessly integrated into everyday Palestinian life.
Reels Content:
- Educational Reels: Short videos explaining EV benefits and debunking myths.
- Lifestyle Reels: Fun, engaging content showcasing the ET5’s practicality for Palestinian drivers.
- Influencer Collaborations: Partner with local influencers to reach wider audiences.
Video Production & Style:
- High production quality with cinematic storytelling and scenic Palestinian landscapes.
- Incorporate localized cultural elements to resonate with the target audience.
Reels Optimization:
- Dynamic visuals, trending music, and relevant hashtags for discoverability.
- Clear calls to action to drive test drives or website visits.
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