Project Bio
We helped Al Alamiya create a strong brand identity, positioning them as a trusted and reliable partner for US-Palestine shipping.
Date :
Client :
September 2023
Al Alamiya Import & Export
Project Bio
We created a series of high-quality motion videos and Instagram Reels for Furrera, showcasing their IPTV service’s diverse content library. This campaign aimed to attract potential subscribers in Palestine through dynamic visuals, engaging content, and clear messaging on service benefits.
Date:
Client:
February 2024
Furrera IPTV
The Challenges
- Capture attention quickly to highlight Furrera’s content variety.
- Showcase the user-friendly interface and subscription benefits.
- Optimize videos for Instagram Reels and other social media.
The Challenges
- Generate buzz for the ET5’s launch in Palestine.
- Capture the attention of younger audiences through short-form Reels.
- Showcase the ET5’s technology, style, and environmental benefits.
Our Strategy
- Scriptwriting & Storyboarding: Crafted compelling scripts and storyboards that emphasized the streaming experience, from popular movies to live events.
- Animation & Motion Graphics: Used visually captivating animation to showcase the content library and service features.
- Platform Optimization: Tailored video formats to each platform, with Reels fast-paced and concise, while longer motion videos offered more depth.
- Call to Action: Added CTAs encouraging viewers to explore Furrera’s website or app.
Our Strategy
Video Content:
- Hero Video: A high-impact launch video showcasing the ET5’s design, tech, and performance.
- Feature Videos: Short clips focusing on specific ET5 features like the spacious interior and battery efficiency.
- Lifestyle Videos: Depict the ET5 seamlessly integrated into everyday Palestinian life.
Reels Content:
- Educational Reels: Short videos explaining EV benefits and debunking myths.
- Lifestyle Reels: Fun, engaging content showcasing the ET5’s practicality for Palestinian drivers.
- Influencer Collaborations: Partner with local influencers to reach wider audiences.
Video Production & Style:
- High production quality with cinematic storytelling and scenic Palestinian landscapes.
- Incorporate localized cultural elements to resonate with the target audience.
Reels Optimization:
- Dynamic visuals, trending music, and relevant hashtags for discoverability.
- Clear calls to action to drive test drives or website visits.
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