Project Bio
We revamped the brand identity of Al-Khateeb Real Estate, aligning it with their reputation for professionalism and local expertise in East Jerusalem.
Date :
Client :
April 2024
Al-Khateeb Real Estate
Project Bio
In August 2024, we collaborated with Tamarai Keto & More, a brand dedicated to promoting a healthy lifestyle through keto-friendly and nutritious products. The goal was to craft a brand identity that reflects their mission to provide delicious, health-conscious options while establishing a strong connection with their target audience in the health and wellness market.
Date:
Client:
August 2024
Tamarai Keto & More
The Challenges
- Develop a distinct brand identity that conveys health, vitality, and taste.
- Position Tamarai Keto & More as a trusted source for keto-friendly products in a competitive market.
- Ensure the brand resonates with health-conscious consumers and builds trust and loyalty.
Our Strategy
Brand Identity Development:
- Defined the brand’s vision, mission, and values, focusing on health, quality, and flavor.
- Highlighted the brand’s role as a guide and partner for individuals on a keto lifestyle journey.
Visual Guidelines:
- Designed a modern logo symbolizing health and vibrancy.
- Created a soothing, natural color palette reflecting wellness and nutrition.
- Developed typography standards that balance elegance and approachability.
Messaging Framework:
- Crafted a tone of voice emphasizing support, inspiration, and a passion for healthy living.
- Created tagline and key messaging to highlight Tamarai’s dedication to quality and health.
Brand Applications:
- Applied the brand identity across marketing materials, including packaging, social media templates, and promotional designs.
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